UPAYA PENINGKATAN PRODUKTIVITASUSAHA PADA UMKM PERUSAHAAN DUPA JAYA PERDANA DI DESA BANJARASEM SERIRIT

Abstract

The implementation of UMKM training at Dupa Jaya Perdana Company has problems in the marketing sector, namely not being able to do marketing with E-marketing and bookkeeping with detailed transactions. So the author provides training by teaching marketing on social media and training for simple bookkeeping. So that it can increase sales and provide simple bookkeeping training. With this program, it is expected to be able to increase the understanding of business owners regarding the importance of recording or bookkeeping in every transaction that occurs and increase the ability to market products through social media.